12 Shopify SEO Fixes You Can Make This Week
Practical changes that work within Shopify's constraints rather than fighting them.
E-Commerce SEO
Quick technical wins
Compress and resize theme images. Remove apps you no longer use, since each injects scripts. Set explicit image dimensions. Enable lazy loading below the fold. Audit and remove unused theme sections.
Structural fixes
Add canonical tags on products reached through multiple collections. Write unique meta titles across collections. Fix the default collection pagination handling. Build a proper internal linking structure between related products.
Content fixes
Replace manufacturer descriptions on your top twenty products. Add content to your top five collection pages. Set up a blog structure with genuine categories rather than one undifferentiated feed.
Key takeaways
- App scripts are the most common Shopify speed problem
- Products in multiple collections need canonical handling
- Replace manufacturer copy on top-revenue products first
- Collection pages usually offer the fastest content win
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